Blake lively is a young actress who has a leading role on the TV series “Gossip Girl” interpreting a high society young adult from the upper east side of Manhattan. She appears to easily get whatever she wants because of her good looks and social influences. She is not particularly academically skilled, she is more worried about attending the latest runway shows. It is usually implied that she is very smart, but she doesn’t use her maximum potential. She is also quit dull and boring, as she appears to be in real life.
Regarding real life, her achievements by now are that she dated Leonardo Di Caprio, just for a few months and Ryan Reynolds, both talented and consolidated actors. She also appears in every social event looking amazing. She has the perfect body and she is pretty in a very feminine and conventional way.
Karl Lagerferd usually picks an “it girl” to keep the brand closer to the young customer but I don’t see her as the best choice. Keira Nightley is also young and beautiful, but she also already proved that has talent. She is mysterious, she is very private about her life and she has this unconventional beauty, rather masculine and androgynous that is a key element in the brand construction.
Keira Knightley for Chanel
And if we go back in time, we can remember Ines de la Frassange and Stella Tennant who represented the brand perfectly.
Ines de la Frassange for Chanel
Stella Tennant for Chanel
What would Coco Chanel think if she sees Blake Lively